Face it not all shopping strips are created equal.
Some strips boast cleaner streets, increased parking, better lighting and beefed-up
security patrols giving shoppers a greater sense of safety, while merchants reap
the benefits of increased sales.
Bids In Queens
82nd Street BID, Jackson Heights, 335-9421
165th Street Mall BID, Jamaica, 298-5489
180th Street BID, South Jamaica, 291-0282
Jamaica Center BID, Jamaica, 526-2422
Myrtle Avenue BID, Ridgewood, 366-3806
Steinway Street BID, Astoria, 728-7820
Woodhaven-Jamaica Avenue BID, 805-0202 |
Just what is their secret? The merchants belong to a
"BID" a Business Improvement District.
From Steinway Street in Astoria to "downtown"
Flushing, Myrtle Avenue, Jackson Heights and Jamaica, merchants have adopted the BID
concept an alliance of local businesses that agree to voluntarily raise their taxes
and, using the surplus funds, develop a package of amenities that make the area a more
desirable place to shop.
The first BID in the metropolitan area was brought about by
Carlisle Towers, who, as executive director of the Jamaica Development Corporation,
conceived a "Special Assessment District" in a strip of stores at 165th Street
in Jamaica.
The time was the mid-1970s, and indoor malls were rapidly
appearing in communities all over the country. Merchants who operate in the malls pay rent
for space and an additional charge for security, sanitation and other amenities.
Towers teamed up with Don Moore, then executive director of
the Downtown Brooklyn Development Association, to determine how the "mall
concept" could be adapted to outdoor shopping strips.
The pair found some of their answers in Minneapolis
where the first and only organized outdoor shopping strip was alive, and flourishing.
Towers and Moore visited Nicolette Hall Towers, and headed back to Queens with an idea
which, once redesigned to fit the needs of stores citywide, caught on like
wildfire.
The next challenge faced by Towers and Moore was
formidable. New York State law required permission from Albany for any group seeking to
levy additional taxes such as those required for participation in the BID process.
The pair cut through legislative red tape and shortly obtained special permission to
develop the 165th Street Mall Association.
The idea caught on with politicians, and before long the
State Assembly and State Senate passed a blanket law that made the development of Special
Assessment Districts or BIDS much easier to achieve.
There are seven Business Improvement Districts in Queens,
privately funded, not-for-profit corporations that levy the taxes, above the standard
municipal taxes, on local businesses. To develop a BID, a majority of local merchants must
agree on the additional taxes.
The monies are channeled to a new corporation that manages
the area, seeing to it that security, sanitation, lighting, etc., are improved and
maintained along the strip. The funds are also used to promote the area through print and
TV ads; holiday lights and decorations; and graffiti removal.
The record shows that shopping strips where BIDS are in
place are more stable there is less turnover of shops and retail stores. In
addition, business is booming along the strips, where the changes have made a considerable
difference.
Critics argue that the BIDS give the city a way out of
providing essential services to the shopping strips.
Not so, say merchants who believe the BID concept allows
them to take matters into their own hands. Such privatization works, merchants said,
keeping local shoppers shopping locally, and drawing others to an area for specialized
services.